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When It Comes to Video Format, size matters!
Back in the day, there were only a handful of broadcast outlets where advertisements would air. Businesses didn’t have to think about format because the television stations did all that. Today, as a business owner, you do your own marketing (for the most part, maybe not everyone), and you have to figure out where your audience is and target that demographic specifically: Hulu, Amazon, Netflix, broadcast, HBO, Paramount, Disney, etc., etc.